In the crit Becca & Chloe were discussing possible deliverables for this brief, and window displays and in store promotion came up, something I hadn't thought about previously. So I decided to look a little further into the promotion side of the brief and decided to organise a launch party, which could be delivered via both print and web formats.
These are some flyer/ invitations that I mocked up quickly to kick start the promotion of the t-shirts I created. I already have a leaflet that will be displayed in store to give people info about the new line, and that custom typeface.
Now I am thinking about window displays and possible wall coverings, and signage. I do want to finish this brief sooner rather than later but I want to make it quite significant while I have the energy and patience to do it.
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