Packaging for tomorrows crit

Posted: Tuesday, 11 May 2010 | Posted by Adam Townend | Labels:

This is pretty much as far as I have got in terms of a first draft pitch. I can say that this is an idea that I have wanted to run with since I thought of it. Using these 'wacky' remedies, I believe, would engage the audience and promote my product at the same time. I am a bit unsure on the size of this though, and the information sheet needs refining a little more. Theres loads still to do on it but this is a start I needed.

The identity has stuck as I am happy with it despite having sketch out a few possibilities. I suppose I could say that it isn't important but I do want to explore more possibilities. This is what I have upto date. I will be showing these in the crit to see how people feel about them. The printing could be sharper but I made a decision to print these digitally to save time. It would be nice to screen print my finals over the summer but for now I am focussed on getting the job done.

A little update on the varnish coating for the packaging, which will be needed for the finals is a goer. I asked Caroline in the textile workshop and I can screen print a spot varnish, so that opens up more opportunities.











































0 comments: